Calls this the “Rocky 7″ Of Dating Site Software!
Who Is the Talker? Who is the Squawker?

For those who have been following one of the most heated I-dating software debates in recent years between Dr. Joel Block and Dr. James Houran, stand-by! The sparring may soon turn into a championship fight. The combatants are Dr. Joel Block and Dr. James Houran, both luminaries in their field. Block has offered a stunning announcement: He is willing to pit his ButterfliesAgain test against any test that Houran can come up with.

According to Block who is regarded as one of the nation’s leading authorities on relationships, “Houran has tried to knock him out with jabs and hooks thrown at him in the form of mathematical models and statistics”. Block has hit back with his widely-regarded expertise on matters of love.

Block maintains that the real proof is not Houran’s talk about statistics that many people will find confusing. “It is about how my test functions in real life and my insistence that ButterfliesAgain is designed to engage people as well as match them. This is an attribute completely ignored by my detractor.”

“I hereby challenge Dr. Houran to take a full six months to create a test that is as brief and engaging as mine and that produces more effective matches than mine!”. Furthermore, continued Block, “I believe matches need to be supported by a relationship expert. I will support my matches and I will expect Dr. Houran to support his. We will take our tests and support programs out of the lab and into real life” a venue where outcome REALLY matters. Also, Instead of peer review, let’s measure each of our test’s effectiveness and success by reviews given by actual I-dating site subscribers”

“Assuming Dr. Houran accepts my offer, Block concluded, both tests are to be placed on mutually agreeable sites in six months. In addition to the follow-up reviews with participants, the results should also be measured by stability of enrollment and subscriber satisfaction with the quality of matches.